SEO & Web · 5 min read
What Are SEO Meta Tags? Complete Guide & Generator
Meta tags live in your HTML <head> and tell search engines and social platforms what your page is about. Here's which ones actually matter — and which are outdated myths.
Essential Meta Tags for SEO
| Tag | Impact | Optimal Length |
|---|---|---|
<title> | 🔴 Critical — shown in search results | 50–60 characters |
meta description | 🟡 CTR — shown under title in results | 150–160 characters |
link rel="canonical" | 🔴 Critical — prevents duplicate content | Full URL |
meta robots | 🟡 Controls indexing | index, follow (default) |
meta keywords | ⚫ Ignored by Google since 2009 | N/A — skip it |
Open Graph Tags for Social Sharing
<meta property="og:title" content="Your Page Title"> <meta property="og:description" content="Page description"> <meta property="og:image" content="https://yoursite.com/image.jpg"> <meta property="og:url" content="https://yoursite.com/page"> <meta property="og:type" content="website">
OG tags control your link preview on Facebook, LinkedIn, WhatsApp, and Slack. Without them, these platforms auto-generate a (usually bad) preview.
Frequently Asked Questions
HTML elements in the <head> that provide metadata about a page — title, description, and instructions for search engines and social platforms. Invisible to users.
Title tag, meta description, canonical URL, and meta robots. The old "meta keywords" tag has been ignored by Google since 2009.
Tags that control how your page looks when shared on social media (og:title, og:description, og:image). Without them, social platforms generate a poor preview automatically.
Use PickConverter's free Meta Tag Generator. Fill in your details and copy the ready-to-paste HTML code for all essential meta tags and Open Graph tags.
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